WhatsApp for business, without the surprises.
One inbox, consent-safe broadcasts and store automations. Pay Meta's price at cost and see every rupee, GST included, before you press send.
- ₹0
- markup on Meta fees
- 24h
- free reply window, tracked
- 4
- ways to connect your store
From first number to first sale in four steps.
Connect your number
Link your WhatsApp Business number through Meta. Your messages and your number stay yours.
- One-click Embedded Signup (after Meta approval)
- Or paste your API details today
- Webhooks verified and signed
Everything between “hi” and “paid”.
One inbox your whole team can share.
Every chat in one place with a live timer for the free 24-hour reply window.
See what you'll really pay.
Meta charges per delivered template message. Some platforms add a percentage on top. Move the sliders to see the difference.
Rates used (excluding GST): marketing ₹0.8631, utility ₹0.115 per delivered message in India. About 20% markup has been reported for one major platform; others differ, so set your own. Plan subscriptions are separate and not included.
How we compare.
Based on public pricing pages, review sites and vendor docs as of October 2026. Dashes mean we haven't verified that row yet.
| Feature | baseNode | Wati | Interakt | AiSensy | Hyperleap | 360dialog |
|---|---|---|---|---|---|---|
| Meta fees passed at cost | ✓ | ✕~20% markup reported | ✕Markup on marketing and utility | ◐Low or none on some plans | ✓Flat fee, Meta at cost | ✓Zero markup |
| Cost and GST shown before every send | ✓ | – | – | – | – | – |
| Consent ledger and frequency cap | ✓ | – | – | – | – | – |
| True white-label for agencies | ◐Branding live; domain soon | ✕Brand shows on invoices and emails | – | ✕Brand shows on signup, billing, emails | – | ✓Partner platform |
| Native Shopify automations | ◐Signed webhooks live; app soon | – | ✓Abandoned cart, order status | ◐Via API and webhooks, no app | – | ✕API only |
| AI optional, your own key | ✓ | – | – | – | ◐AI-first, metered per response | ✕ |
| Published, simple pricing | ◐Launching soon | ✕Rates not published | ✓ | ✓ | ✓ | ✓ |
baseNode is in early access: items marked partly are live in a limited form or on the roadmap.
What customers say about them
Ratings from G2 and Trustpilot at time of research. Competitor details can change; tell us if you spot something out of date.
Questions, answered.
Do I need to change my WhatsApp number?
No. You connect a number through Meta's WhatsApp Business Platform. A number that's already on the WhatsApp Business app has to be migrated, and we'll walk you through it.
What does Meta charge?
Meta bills per delivered template message. In India that's currently about ₹0.8631 for marketing and ₹0.115 for utility and authentication, plus 18% GST. Replies within 24 hours of a customer's message are free. We pass these through at cost.
Is AI included?
AI is off by default. If you want it, add your own API key from Anthropic or OpenAI, pick the features, and set a monthly cap. You pay the provider directly.
Which stores can I connect?
Shopify, WooCommerce and Wix today through signed webhooks, plus a custom API for any other backend. Native one-click apps are on the roadmap.
Can agencies resell it?
Yes. Create a workspace per client with its own wallet, number and data, and set your own per-message margin on top of Meta's rate.
How do you keep my numbers safe from Meta restrictions?
Marketing messages go only to people with recorded opt-in, STOP replies opt people out, each contact gets at most one marketing message a day, and a compliance score flags risks like a low quality rating.
When can I sign up?
Now, for early access. Some features, such as one-click number connection and custom domains, arrive as our Meta approvals and rollout complete.
Ready to try baseNode?
Free to start. Connect a number when you're ready.